Updated: Apr 9
The Real Estate market hot. That also means that it is extremely competitive for agents.
Overall, property listings with video generate more than four times more leads. A top-notch real estate video is the great way to edge ahead of the competition. Provided you have can find a Real Estate videographer that is skilled at lighting and showing the listing in a way that makes potential buyers picture themselves living in the space.
51% of real estate marketing professionals say that video content has the highest ROI compared to any other kind of content.
Real Estate Video Production
Producing a real estate video that gets noticed, generates leads and ultimately closes a
deal is not as simple as walking through a property with a smartphone. A good real estate video is designed to appeal to the demographic of the market. We would produce a much different video for a ranch home with a several hundred acres, or a five bedroom family home than we would for a Metro Atlanta listing. We think about the pace, the music, transitions and lighting that appeals to the right buyers.
64% of property buyers are more likely to make a purchase after watching a branded video on social media.
How much does a real estate video cost?
Our real estate videos start at $350. That includes having us coordinating with you, the seller or listing agent to figure out what features you want showcase, about an hour or two of filming (depending on the size), licensed music, editing, and online delivery considering
Do I Need a Real Estate Video if I Have Matterport?
Matterport is much like giving potential buyers keys to a property view and explore at their leisure, from their own homes. This is an amazing technology. A real estate video on the hand is a guided tour. Potential buyers can simply sit back while the they shown the best features a property has to offer. Special attention can be placed on unique and desirable features that can really sell the property. Video can also showcase the life in the community, schools and neighborhoods. These are all attractive qualities that Matterport can't communicate to buyers. Combine this with the fact that real estate agents who use videos to market their listings grow their revenue 49% faster than those who don’t. and the value of real estate really comes into focus